If you’re a CONSULTANT

And you’re PUTTING YOURSELF OUT THERE

But you’re tired of HEARING CRICKETS

You’re in the RIGHT PLACE

Websites are like plants: Critical for any ecosystem, totally useless without soil, water, and air.

 Websites used to be touted as internet storefronts. You know: launching a website was the modern way of hanging out your shingle.

Now, what do you do when you go into stores? If you price-compare and order your stuff on Amazon, then you know that just getting visitors doesn’t necessarily mean sales.

Storefronts by their nature are commodity fronts.

Forget the storefront.  You don’t want to be a commodity. You don’t need Amazon-style price-shoppers.  

Let’s not act like a commodity. (And if your business IS like a commodity, let’s transform it.  Here’s how.)

Escape the commodity trap — form your own ecosystem.

An digital ecosystem has a bunch of features that all work together. Your marketing should do that.

But not every ecosystem looks the same.  A desert ecosystem doesn’t look like a rainforest. Your marketing doesn’t have to look like anyone else’s.  In fact, we don’t want it to.  

You don’t have to be on every social media site, even if your competitors are.

You don’t have to have 30 different landing pages, even if your competitors seem to put a new one up every day.

You don’t have to make a 3 hour webinar.  Frankly, they don’t have the novelty that they used to.

When we create your ecosystem, we’ll start with the most important part: determining which kind of ecosystem your ideal client is going to gravitate to.

Building an oasis in the desert for rainforest monkeys is a waste of time and money. Those monkeys are thousands of miles away.

What are we talking about here? Some combination of these elements, stamped with your signature brand and style:

• • • • • Organic posts

        • Google ads

        • Facebook ads

        • Linked in articles

        • Landing pages

        • Reels

        • Books

        • Public speaking

        • Keynotes

        • Webinars

        • Seminars

        • Direct mail

We pick the combo that’s right for your audience, and we get to work. As we create content, we keep track of what’s working best, and we tweak accordingly.

The key is, the pieces all need to work together. They need to make sense together, like a tapestry.

Are you thinking, “Sounds expensive?”

It sure is … If you do it the traditional way.  DFY (done-for-you) is expensive.  Coaching is a time suck.

We combine the agency, done-for-you style with 1:1 coaching and consulting into a DWY (done-with-you) model that gives you maximum input, has learning built-in, AND you leverage your time and your team’s in a way that works best for you.

Here’s the magical part.  When you do it right (and I’ll see to that), and when your marketing ecosystem matches the needs and expectations of your target audience,

your marketing transforms

from an expense to

an investment that

will crank out returns.